13 startups that make daily rituals like brushing your teeth and taking vitamins more enjoyable

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13 startups that make daily rituals like brushing your teeth and taking vitamins more enjoyable
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Online startups are adept at selling the entire experience of beloved rituals

The comfort and consistency of rituals bring us back down to earth. They take many different forms, from putting on a favorite record to shaving. Online startups are adept at selling the entire experience of these beloved rituals. At the center is a product that solves daily problems while providing a respite from the stresses of life.

The comfort and consistency of rituals bring us back down to earth. They take many different forms, from putting on a favorite record to shaving. Online startups are adept at selling the entire experience of these beloved rituals. At the center is a product that solves daily problems while providing a respite from the stresses of life.

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