Filmmakers who opt-in for the virtual SXSW festival will see their films play exclusively on Prime Video in the U.S. for the 10-day virtual fest, which Amazon will likely launch in late April
South by Southwest 2020 will see the light of day after all, albeit online rather than on the ground in Austin, Texas.
Filmmakers who choose to participate in the virtual festival will receive a screening fee. The setup does not mean that Amazon has acquired the films. Those looking for distribution will still have that option. Added Pierson: "Ever since SXSW was cancelled by the City of Austin, we've been focused on how we could help the incredible films and filmmakers in the SXSW 2020 Film Festival lineup. We were delighted when Amazon Prime Video offered to host an online film festival and jumped at the opportunity to connect their audiences to our filmmakers. We're inspired by the adaptability and resilience of the film community as it searches for creative solutions in this unprecedented crisis.
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