Australia to 'lift veil' on Facebook, Google algorithms to protect privacy

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Australia to 'lift veil' on Facebook, Google algorithms to protect privacy
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SYDNEY - Australia said it would establish the world's first dedicated office to police Facebook Inc.

SYDNEY - Australia said it would establish the world's first dedicated office to police Facebook Inc. and Google as part of reforms designed to rein in the US technology giants, potentially setting a precedent for global lawmakers.

"These companies are among the most powerful and valuable in the world," Frydenberg told reporters in Sydney after the release of a much-anticipated report on future regulation of the dominant digital platforms.Canberra would form a special branch of the Australian Competition and Consumer Commission , the antitrust watchdog, to scrutinize how the companies used algorithms to match advertisements with viewers, giving them a stronghold on the main income generator of media operators.

The proposals would be subject to a 12-week public consultation process before the government acts on the report, he added. Facebook and Google said they would engage with the government during the consultation process, but had no comment on the specific recommendations.

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