Keegan Brown, director of analytics strategy for BYUMBB, is convinced the program's path to competing in the best league in America starts with the numbers.
The director of analytics strategy is convinced BYU’s path to competing in the best league in America starts with the numbers.
Pope was an average NBA player who bounced around overseas for a bit. In order to keep his professional career alive, he dove into analytics to gain an edge where he could. Using advanced stats to shape the game was a new idea back then, but he pushed the envelope to play nine years of professional basketball.
“His points per possession [at Wake Forest], and just basic analytics, were really high,” Pope said. “I was going to Rose and saying this guy pushes the envelope in the numbers. He turned out to be a great player so he is a fun example.”He’s hired people like Nathan Bubes to get a full-time analytics staff up and running in 2019. And now he has Brown, who is attempting to make analytics a lynchpin of the Big 12 strategy.
Despite finishing in the AP Top 25 two years, and making the NIT quarterfinals in 2021, the analytics told the story of a team that couldn’t generate turnovers or play fast enough to keep up on both ends of the floor.
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