CBS All Access Has Seen Subscriber “Uptick” Since CBS Went Dark On DirecTV In Carriage Battle- TCA

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CBS All Access Has Seen Subscriber “Uptick” Since CBS Went Dark On DirecTV In Carriage Battle- TCA
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CBS may be hurting from the nearly two-week old blackout born of its carriage dispute with AT&T, but CBS All Access reaping some of the benefits

Though CBS and DirecTV are said to be talking, there is little urgency to the discussion in the heat of summer as CBS All Access picks up more paying customers. As 10 million DirecTV subscribers go without theirreruns, the expectation is that the return of the NFL in the fall will create pressure at AT&T HQ to score a resolution.

In a statement mere hours after everything went dark on CBS on DirecTV, AT&T said it had “offered to pay CBS an unprecedented rate increase and the highest fee we currently pay to any major broadcast network group. CBS has refused.” The telecommunications giant and WarnerMedia owner also alleged that CBS was refusing to allow AT&T to offer CBS All Access, the subscription streaming service, in the manner that Amazon, Apple and Roku do. The company therefore proposed that CBS was trying to “upsell” pay-TV consumers, forcing them to pay $6 or $10 a month for All Access for either the limited-advertising or no-advertising version.AT&T had proposed “unfair terms” that were “well below those agreed to by its competitors.

Just so you have a notion of the scope of the matter. As well as the City That Never Sleeps and the City of Angels, CBS in Chicago, Philadelphia, Dallas, San Francisco, Boston, Atlanta, Tampa, Seattle, Detroit, Minneapolis, Miami, Denver, Sacramento, Pittsburgh and Baltimore are all dark. As well, the plug has been pulled so to speak on 117 CBS stations and affiliates on DirecTV Now, CBS Sports Network and Smithsonian Channel are down on DirecTV.

Either way, it looks like CBS is winning this one – one incremental way or another, to paraphrase Debbie Harry.

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