Daniel Lee's first Burberry swimwear campaign shot by Tyrone Lebon features checked bikinis, briefs, shorts, towels, beach bags and life jackets.
, Skepta and the English footballer Raheem Sterling set against the backdrop of Trafalgar Square, home of the National Gallery and Nelson’s Column, and Albert Bridge, named for Queen Victoria’s husband, Prince Albert.
In November last year, Burberry reported a robust first half, with revenue and profit both rising in the double digits at reported exchange driven by leather goods sales and the weaker pound.also set out a series of punchy targets. His ambition is for revenue to grow to 4 billion pounds in the medium term, and 5 billion pounds in the long term, at constant exchange rates, and with “good” margin progression.In the first half ended Oct. 1, revenue rose 11 percent to 1.
Adjusted operating profit was up 21 percent to 238 million pounds at reported exchange, and 6 percent at constant rates. Profit for the six-month period rose 33 percent to 193 million pounds at reported exchange.Sales of leather goods were up 11 percent in the first half, with the Lola bag now a bestseller. Sales of outerwear rose 3 percent in the six-month period.
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