Disney Communications Chief Tweets (and Deletes) Opening Date for ‘Guardians of the Galaxy’ Roller Coaster

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Disney Communications Chief Tweets (and Deletes) Opening Date for ‘Guardians of the Galaxy’ Roller Coaster
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Geoff Morrell, a former press secretary for the Pentagon, knows his way around confidential briefings but mistakenly tweeted the launch date for an anticipated EPCOT Center attraction.

Geoff Morrell, who succeeded Disney’s long-serving corporate communications chief Zenia Mucha by stepping into the new role of chief corporate affairs officer in December, had to deal with a PR dust-up last month — his own.Guardians of the Galaxy

roller coaster at Epcot Center. He capped the experience by tweeting, “Just another day at the office,” along with a selfie from the ride. “Imagineers designed this one like no other ride you’ve ever been on,” he posted of the coaster, dubbed Cosmic Rewind and inspired by the Disney/Marvel blockbuster franchise. “Have to ride it to believe it! Check it out starting Memorial Day weekend!”

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