Disney's focus on 'Star Wars' for its Netflix competitor shows it's not worried about fan fatigue, but experts say the franchise needs to reinvent itself to thrive

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Disney's focus on 'Star Wars' for its Netflix competitor shows it's not worried about fan fatigue, but experts say the franchise needs to reinvent itself to thrive
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Disney Plus will include at least four new 'Star Wars' TV shows, signaling Disney's confidence in the franchise after 'Solo' failed at the box office.

Disney is investing heavily in"Star Wars" content for its upcoming streaming service, Disney Plus, showing it's not concerned with"Star Wars" fatigue. "The Mandalorian," the first live-action"Star Wars" TV series for Disney Plus, costs $15 million an episode, according to The Wall Street Journal. Paul Dergarabedian, the Comscore senior media analyst, called Disney Plus a"24/7 marketing machine" for Disney.

Disney is investing heavily in"Star Wars" content for its upcoming streaming service, Disney Plus, showing it's not concerned with"Star Wars" fatigue. "The Mandalorian," the first live-action"Star Wars" TV series for Disney Plus, costs $15 million an episode, according to The Wall Street Journal. Paul Dergarabedian, the Comscore senior media analyst, called Disney Plus a"24/7 marketing machine" for Disney.

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