🦅 A young Jeffrey Lurie learned how to make tough decisions by watching Red Auerbach's Celtics, the Eagles owner says.
So on Sunday after he talked about those unpopular decisions, he was asked where he learned that. And the billionaire gave a nod to his Boston roots.
“Well, I’ve always thought that the sports franchises that make decisions based on what they think is right, it’s never going to be the popular one in that case,” Lurie said. “I go back to Red Auerbach, because to me, he made a lot of decisions that were not the popular decisions in the headlines the next day in the“Whether it was having Bill Russell be the player coach, the first African American coach ever. Choosing point guard Bob Cousy. Red did things that were unpopular.
The late Auerbach became the Celtics’ head coach in 1950, the year before Lurie was Born in Boston. So he watched the Celtics’ dynasty take hold during his formative years and watched as Auerbach did what was necessary to keep the Celtics at the top, even as he transitioned to the general manager role.
Lurie has made several unpopular decisions in his time as the Eagles’ owner. In fact, the three best head coaching hires — Reid, Pederson and Sirianni — were all pretty unpopular at the time. And his decision to keep Roseman around and in power certainly wasn’t loved by Eagles fans but it led to one Super Bowl ring and has the Eagles on the doorstep of another.
“But the key of all that is don’t ever do the conformist thing or what’s popular,” Lurie said. “If you want to be 8-8, do that. But if you want to have a chance to really compete in a really big way, do what you really think is right. And if you’re wrong sometimes, so be it. Let it go. And move on and make up for it.”
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