Secret, the first antiperspirant brand designed specifically for women, cast two US Women's Soccer stars in the spot
The ad opens with a typical football game-day scene, panning over a packed stadium. As the clock winds down, there’s a make-it-or-break-it field goal kick. Cheering fans are suddenly silenced when the kicker and holder are revealed to be women: Lloyd and Dunn, standing confidently on the gridiron. Then the crowd erupts as Secret issues a call-to-action: Let’s Kick Inequality.
“More than two-thirds of girls believe that society doesn’t encourage women to play sports,” Secret associate brand director Sara Saunders said in a statement. “We’re setting out to change this notion by spotlighting world-class female athletes on a field where gender equality is not yet the norm.
Singapore Latest News, Singapore Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Kvitova silences 'soccer' crowd to beat Sakkari in MelbournePetra Kvitova compared the atmosphere created by Greek Maria Sakkari's supp...
Read more »
Opinion | Obamacare’s Secret SuccessWith little notice, the Affordable Care Act has racked up a big win: near-universal coverage
Read more »
Here's Hannah Godwin & Dylan Barbour's Secret to Love After BIPBachelor Nation’s Hannah Godwin and Dylan Barbour reveal their secrets to love long after appearing on Bachelor in Paradise.
Read more »
This Is the Best Way to Reveal Your Secret MarriageIf you wish to express the boundless joy of chaotic attraction, there’s no form purer than a love poem shared with millions. Take it from Pamela Anderson
Read more »
6 Wild Things Said In The Secret Recording Of Trump's DinnerTrump floated plans for a "see-through" border wall and boasted he could have beaten former President Barack Obama in 2012.
Read more »
Tech Alert: 3D Imaging May Be The Secret to Perfect SkinThe latest advancement can let patients virtually try out treatments before officially committing.
Read more »