Facebook expands 'Local Alert' tool in bid to help in emergencies

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Facebook expands 'Local Alert' tool in bid to help in emergencies
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Facebook announced on Tuesday that it was rolling out a tool that aims to provide users with potentially life-saving information in emergencies, ...

NEW YORK: Facebook announced on Tuesday that it was rolling out a tool that aims to provide users with potentially life-saving information in emergencies, as it seeks to improve its public image and play down its reputation as a network that aids the spread of misinformation.

The world's largest social media network already offers users the ability to let friends know they are safe during emergencies with a feature called Safety Check, but said it wanted to do more. It was not immediately clear how useful the service was in its pilot phase. When asked if Local Alerts to date have been deployed quickly enough to make a difference or have been employed in situations where users were in danger, Facebook declined to give examples, citing the privacy of its account holders.It also said the speed at which alerts were disseminated was dependent on the account holders.

The alert was posted more than two hours after the shooting, said Ken Brown, Charlotte's Interim Media Relations Manager.

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