Facebook rolled out its own version of social media rival TikTok in the United States and more than 50 other countries on Wednesday, embedding a ...
SAN FRANCISCO: Facebook rolled out its own version of social media rival TikTok in the United States and more than 50 other countries on Wednesday , embedding a new short-form video service called Reels as a feature within its popular Instagram app.from China's ByteDance. ByteDance has agreed to divest parts of TikTok, sources have said, under pressure from the White House which has threatened to ban it and other Chinese-owned apps over data security concerns.
Similar to TikTok, Reels users can record short mobile-friendly vertical videos, then add special effects and soundtracks pulled from a music library. Vishal Shah, Instagram's vice president of product, acknowledged the similarities in a Tuesday video conference call with reporters and said that"inspiration for products comes from everywhere", including Facebook's teams and"the ecosystem more broadly".
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