FairPrice to hold prices of 100 house brand products for a year, introduce Merdeka Generation discount

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FairPrice to hold prices of 100 house brand products for a year, introduce Merdeka Generation discount
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SINGAPORE - To help moderate the rising cost of living and protect shoppers from price fluctuations, NTUC FairPrice has pledged to freeze the prices of 100 FairPrice housebrand products for the next 15 months.. Read more at straitstimes.com.

SINGAPORE - To help moderate the rising cost of living and protect shoppers from price fluctuations, NTUC FairPrice has pledged to freeze the prices of 100 FairPrice housebrand products for the next 15 months.

The vow to hold the prices of these staples steady until June 30, 2020 is an effort to"help cushion Singaporeans against possible price increases for everyday essentials over the next year, regardless of changes in supply and external factors", and to set the industry benchmark for prices of these goods, it said.

Under the year-long scheme that starts on July 1, they can obtain the discount by showing their Merdeka Generation Card or other valid identification at the cashier counter.

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