Lisa Muxworthy, the former editor-in-chief of News Corp's news.com.au, has been appointed to a new role leading growth content at the company. Muxworthy will oversee a team responsible for social media, search, audio, and video content.
Muxworthy left news.com.au earlier this year, having cemented News Corp ’s free news website to the top of the readership rankings during her four-year run as editor-in-chief. She worked at the news website for 12 years, helping build it into one of Australia’s largest news outlets, far outgrowing News Corp ’s established mastheads.
Muxworthy will lead a new growth content reporting team and editor, as well as the social media, search, audio and video teams, reporting directly to executive editor Luke McIlveen. Under her editorship, news.com.au won the Gold Walkley in 2022 for the Brittany Higgins story, and Lisa was part of the team that drove important editorial campaigns, including Let Her Speak, which led to the abolition of sexual assault victim gag laws in Victoria, Tasmania and the Northern Territory. McIlveen said, “Lisa is respected across the industry as an exceptional leader who builds high-performing teams with incredible culture and has a proven track record of growing audiences and engagement. She’s a passionate editor who puts the audience first, and I’m delighted to have Lisa on my leadership team.” Muxworthy said she was thrilled to join the mastheads and to have the opportunity to execute strategies for growing audiences and push the boundaries of content discovery and distribution
News Corp Lisa Muxworthy News.Com.Au Growth Content Media Industry
Singapore Latest News, Singapore Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
News Corp Appoints Lisa Muxworthy to Lead Growth Content TeamLisa Muxworthy, former editor-in-chief of News Corp's free news website, joins the company's mastheads in a new leadership role. She will lead a new Growth Content reporting team and editor, overseeing social media, search, audio, and video teams.
Read more »
Greens to call Murdoch executives before Senate inquiry into greenwashingGas-industry sponsored series of stories presented as news on front page of News Corp newspapers
Read more »
Murdoch family survives push to loosen their grip on News CorpActivist investor Starboard Value argued in a letter to fellow shareholders that the share structure of the company gave the Murdochs “outsized influence”.
Read more »
Murdoch family survives push to loosen their grip on News CorpActivist investor Starboard Value argued in a letter to fellow shareholders that the share structure of the company gave the Murdochs “outsized influence”.
Read more »
Murdoch family survives push to loosen their grip on News CorpActivist investor Starboard Value argued in a letter to fellow shareholders that the share structure of the company gave the Murdochs “outsized influence”.
Read more »
Greens to call News Corp execs to greenwashing inquiry over gas adsGreens senator Sarah Hanson-Young says News Corp should explain its alleged attempt to disguise paid “propaganda” as news.
Read more »