From ‘Weeds’ to ‘Homeland,’ Showtime Mattered — Here’s Why Paramount’s Erasure of the Brand Is a Mistake

Say what you will about the decisions that made Showtime’s name and its legacy: They certainly never felt algorithmic — and viewers, who stayed with HBO’s quirkier cousin all the way into the 2020s, were lucky for it.

, suggests that even its more mediocre days as a stand-alone television network will soon be in the rear-view mirror.

Consider what is likely their greatest triumph, “Homeland.” The series, which kicked open the Emmy best drama category for Showtime, has a complicated legacy; it also undeniably aired in the right place. In the 2000s, under Robert Greenblatt, the cabler became known for shows that centered the interior lives of women in extraordinary circumstances.

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