Netflix announced its first major videogame hire Wednesday, potentially signaling a move beyond its streaming-video roots.
Netflix Inc. announced its first major videogame hire Wednesday, potentially signaling a move beyond its streaming-video roots.
Bloomberg News, which first reported the hire, also reported that the move was a step toward offering videogames on the streaming service within the next year. Citing a single source, Bloomberg reported the videogames would appear alongside current programming, and that there are no current plans to charge extra for games. Netflix declined to comment beyond confirming Verdu’s hiring Wednesday.
Executives’ tones have shifted amid greater competition in the streaming-video arena — Netflix NFLX, +1.34% is navigating blistering competition from media giants Walt Disney Co. DIS, -0.13%, Apple Inc. AAPL, +2.41%, AT&T Inc. T, -0.04%, Comcast Corp. CMCSA, -0.09%, and Amazon.com Inc. AMZN, +0.12% — as well as continuing mass adoption of videogames.
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