Ivano Atzori is celebrating his love of high and low with Milano Imperfecta, a capsule collection for the Iuter brand.
“I grew up in a city where the luxury, opulence and elegance of the center gave little consideration to the intellectual inertia, the neglect and the absence of culture found in the outskirts,” Atzori said. He is best known for his “buffed” or erased “Dumbo” sign, seen across the city’s walls.“This polarization served as both my motivation and my education. I have always kept valuable things from the margins of the city with me.
“Iuter had the courage to listen to me and then put all of their talent and knowledge at my disposal. Iuter is peripheral for some; for many others it is central,” he said noting how the brand, which marked its 20anniversary last year, was the force behind countercultures becoming mainstream in Milan. “As a company, Iuter is the demonstration of how energy and vision can create something that dismantles and surpasses static concepts of geography and marginality,” he said.
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