Wait... obsessed. gucci
The flora print is iconic for several reasons. It was specifically developed for Grace Kelly as a gift in the '60s by founder Guccio Gucci's son, who commissioned the Italian illustrator Vittorio Accornero to design the print on a silk scarf. The resulting flowers, plants, and insects have endured as a pattern to this very day, with Michele incorporating them on his runway shows and on commercial pieces.
But it's never been combined with the classic interlocking monogram canvas, and so this new print acts as a modern take on two of the brand's distinct, archival patterns. Accompanying the new products is a new Gucci campaign for the gift-giving holiday season, which takes place on a beach vacation and aboard a cruise ship. Shot by photographer Harmony Korine, the images depict a sunny winter break with models sporting the collection of gift-giving items including the aforementioned prints and luggage that recalls the time when people traveled by sea.
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