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  • 📰 ChannelNewsAsia
  • ⏱ Reading Time:
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  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 12%
  • Publisher: 66%

Australia's CBA partners with Silicon Valley artificial intelligence firm

Leverage AI to analyze massive data sets, better identify fraud patterns, and flag fraudulent transactions as they happen in real-time.AI enables companies to gain deeper insight into behavioral patterns and metadata to better predict if a customer is going to churn.Credit scoring has been overhauled by big data, enabling credit agencies and companies to better quantify the risk of each customer.

AI techniques can be used to create 1:1 content personalization that targets the right content with the right customer at the right time.AI models can easily segment customers using a wide variety of data including browsing behavior, purchases, demographics, household data, and more.AI models can utilize a variety of data from prior support inquiries and resolutions, network data, and more to predict customer needs.

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ChannelNewsAsia /  🏆 6. in SG

Singapore Latest News, Singapore Headlines



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