L'Oréal Brow Magic is the new high-tech route to shaping your brows.
) experts, makeup artists, and R&D specialists including "face evaluators" spent two years nailing the brow-perfecting tech. That meant studying 700 faces from around the world to determine what brows best suit different face shapes. That data powers "proprietary AI-based algorithms to tell you, based on the shape of your face, what brow shapes [are] best [for you], and you can see them in real time [on your own face] with augmented reality," says Balooch.
"When you find the shape you like, you click save or dispense, and you then take the applicator, and you just put it above your [brows], and you swipe it," says Balooch. "It has a number of sensors inside that understand how fast you're moving [to dispense ink at the right speed], but also can detect the hair itself. Then it will print hundreds of hair-like structures around the hair to shape the brow perfectly.
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