As you know, I love radio and its potential.
I’ve taken a lot of flak over the years from what I call the “corporate radio apologists” on various internet groups. They say I don’t understand the pressures of modern radio and radio the way I like it is a thing of the past.
My long-held contention is that radio has created most of its own problems, going back to the 1970s and ‘80s when AM pushed listeners to FM and the late 1990s and 2000s when FM started pushing to listeners to non-radio entertainment, first satellite radio and iPods, later streaming services like Apple Music and Spotify. Yet, I still hold it can be reversed, and I think a recent survey from my own students and comments taken from a 2019 Edison Research survey available at https://www.youtube.
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