MOSCOW: The Russian incarnation of KFC opened its first restaurant in Moscow on Tuesday (Apr 25) after the American fast food chain exited the country over the Kremlin's offensive in Ukraine. The new owners of the US giant's former restaurants across Russia are resuscitating Rostic's, a brand that appeared
MOSCOW: The Russian incarnation of KFC opened its first restaurant in Moscow on Tuesday after the American fast food chain exited the country over the Kremlin's offensive in Ukraine.
At the launch in central Moscow, Colonel Harland Sanders, the founder of the KFC chain, was absent from the logo, but the new colour scheme still featured its signature red and white."For us Rostic's is like a childhood memory," Yevgeny Lazarev, a 31-year-old software tester, told AFP outside the restaurant."They were here before and they came back."
For many Russians, Rostic's brings back memories of the turbulent early years of transitioning to a free-market economy following the collapse of the Soviet Union in 1991."This is the 21st century, and there will always be enough clothes, drinks and food for everyone," said the 22-year-old. "Smart Service will initially convert their more than 100 KFC restaurants in Russia to Rostic's," the statement said.
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