Samantha Horton, chief operating officer of investment platform Syfe, puts every S$50 her children get from red packets into their investment accounts. She cuts through the financial jargon and tell CNA Women how busy women can start small, and the power of compounding and investing early.
COO of Syfe, Samantha Horton, has set up investment accounts for her children, aged two and four. What do you do with your child’s ang pow haul? Put it in the bank? Let them spend it?, every cash gift her kids receive for Chinese New Year, birthdays and Christmas goes straight into a diversified investment portfolio with 1,500 stocks across global markets.
In fact, waiting too long was one of the costliest financial mistakes that Horton made. Though she has been a professional investor for nearly two decades, the 39-year-old only started investing her own money three years ago. “ are very expensive. And you know that the expenses for them are just going to grow over time. You have to be prepared for that.
This comes with an opportunity cost. “If we look around the world, inflation is increasing. Things continue to get more expensive and the real value of your money is going down,” she said. These are not new concepts to many people. “That’s something I find to be true even with my friends. They get it. They understand inflation, interest rates and the concept of investing. But people often don’t know how to act upon it,” she said. Financial jargon adds to the sense of complexity.To break the inertia, Horton suggested starting by putting small amounts in a diversified portfolio with good asset allocation, and leaving it there for five to 10 years and beyond.
People often get really enamored with short term gains… But that’s not always the wisest move in investing. Another option is to invest in ready-made diversified portfolios through platforms like Syfe where professionals manage your portfolio for you, said Horton.Many people will start out, and in the first month, they might see that the market is down or their portfolio is down, and get scared,” she said.
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