A willingness to embrace change goes a long way.
It's not just the kimchi and kombucha at the just-opened Fermentation Lab, but the opening of new restaurants and shops is part of the transformation.
Japantown is also one of only three neighborhoods in The City to report higher sales tax collections now than it did before the pandemic. On any given weekend, the Peace Plaza is packed. Events are crucial to Japantown's success, because history alone isn't enough to keep people coming back. Rich Hashimoto, the president of the Japantown Merchants Association, said he has had to urge tradition-minded shop owners to update their wares. Even Horikiri thinks the neighborhood could do a better job of marketing itself.
Wiener drops bridge toll hike proposal, for now Wiener announced Monday he would pause a bill meant to raise revenue for struggling transit agencies After decades running businesses in Mid-Market and seeing that neighborhood's ups and downs, Kim's eager to give Japantown a try. She said it's even been easier to hire staff there: Some people apply to her Mid-Market location and then turn down the job when they see the street conditions.
APEC is another opportunity the community's eager to seize. The global trade gathering in November is going to bring large delegations from Asia, and Japantown is getting ready. Horikiri, for example, is looking for flower arrangers to teach classes.
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