Reclaim your Facebook News Feed. (From 2018)
to the News Feed. This time, the social network would begin prioritizing “meaningful” conversations between friends and family over stories from publishers, brands, and businesses. If this all sounds familiar to you, that’s because Facebook has made a number ofI was skeptical about the latest shift. Over the last decade, my News Feed has increasingly begun to clog with life updates from hundreds of people I haven’t seen in years.
The more years I spend on Facebook, the less inclined I am to post weird memes, inside jokes, and any actual feelings. But the news organizations I chose to “see first” are posting plenty. At the point, my News Feed led now off with noticeably more articles and videos from publishers I actually like, which wasn't so bad, especially sinceI decided next to focus my efforts on the algorithm itself: I began giving Facebook feedback on nearly everything it showed me. It's possible to try and brute force your News Feed by, say, likingyou see.
For example, I earlier had chosen my best friend to be in my “see first,” group on Facebook. She lives nearly 800 miles away in Chicago, which Facebook knows. Yet my News Feed keeps flooding with posts letting me know she had RSVPed to events—in Chicago. The first time this happened, I “hid” the post from my feed. But another event popped up the next day. Facebook had two signals to listen to: On one hand, I had explicitly asked to see her posts first.
video content last year, my News Feed filled up with viral videos from brands and publishers. I found myself intoxicated by strange cooking videos and cute animal clips. I didn’t reallywatching the videos when I thought about it, but I spent a lot of time consuming them anyway. Which means Facebook kept feeding them to me.
I also discovered that Facebook keeps track of when you unfollow people, and gives you the opportunity to invite them back into your feed. It informed me, for example, that I had unfollowed a man I'll call Joe, whom I had met at a couple of concerts when I was 17.When I saw Joe’s profile picture displayed on the feature, I realized I had forgotten about him entirely.
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