'I Took Ownership of a Major Product Feature as a PM Intern' productmanagement productmanager
Denis Tatar was the product manager for Courier’s Preferences feature. He worked on the project for a few months as an intern at Courier. He explains how the Preferences feature's strategy wasn’t fully fleshed out. V3 of Preferences only allowed users to opt-in/out of notifications, and customers globally could also decide if certain notifications were required or not. With V4, we solved the visibility problem, which was the main “fail” from V3.
With V4, we solved the visibility problem, which was the main “fail” from V3. Our customers and their end users now had the ability to control the content they received and the channels they would prefer.There were three phases we followed as a team when building Preferences.In phase one, I spent a decent amount of time looking at what is currently available in the market in terms of preference centers. I would constantly ask myself the following two questions:These questions were key.
Often, I would have a decent amount of brainstorming sessions with Ian. We’d look at our research and what our customers had to say, and combine these sources into a POC. It was an insightful process to be a part of. These two lessons helped when we were building an MVP. We progressed through each week as a team, with each week’s tasks outlined, along with the weekly goals we needed to achieve. Working with the team at Courier was amazing, everyone was understanding and absolutely brilliant. What I loved the most was that everyone had an opinion. Engineers and designers would ask if specific tasks were priorities before building them, which allowed us to build the MVP and get it up and running quickly.
Troy was a fantastic mentor throughout my entire time at Courier. He brought these four core responsibilities to my attention, which became an integral part of my internship. What resonated with me the most was being the glue between all teams. At first, I looked at this concept and was intimidated by it. But, I had a blast easing myself into becoming this glue-like figure between teams. It definitely wasn’t something easy to pull off, but I enjoyed the challenge.
When designing a specific tooltip for a part of the Preferences project, Ian during one of our calls, asked if I wanted a shot at designing a tooltip. This involved working with Frames in Figma, a concept I never worked with. I really enjoyed creating that tooltip. It made me feel included.
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