'We’re creating a place that’s intentional where people can do more and do better [in terms of diversity], together.'
that her makeup artist had also experienced mistreatment at a Sephora location in New York, writing : “...my makeup artist just called in tears of how bad they treated her and my friends wife!! The salesperson and manager. SO NO MORE SEPHORA.” In response, Sephora apologized to Leslie on Twitter, asking to connect with her and her makeup artist directly.
SephoraNoir is open to everyone working in Sephora’s corporate offices, including any non-black allies, and does not involve an enrollment process. “Our motto is that you don’t have to bethe group,” says Straughter, who is one of the leads behind SephoraNoir. As an example, she highlighted a white man who’s been active in the group since day one: “He told us directly that he doesn’t know how to best support us, so we sat down with him to give him advice and feedback.
“This day was dedicated to appreciating what inclusion means to us, connecting with each other, sharing stories with each other about our own inclusion journeys, and creating an open dialogue to discuss the importance of our diverse perspectives,” said Smith. “I’d be walking down the hallway to a meeting and get pulled into a room because they needed my arm for a makeup swatching post,” she said, noting that she didn’t consider it direct racism but that it always gave her pause. “In these types of experiences, I always like to identify the person’s intent and it was never malicious, but those little moments add up eventually.
The events are not always as serious or educational, however: the group also holds regular social events that members say are particularly rewarding and help to foster the sense of community that was lacking before. The group has also provided a stark contrast to the “very white world” in Indiana that Jefferson grew up in.
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