The YouTuber-turned-boxer's latest brand deal comes with a 25-unit franchise, including the Dallas location. Brace yourselves for impact.
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will return to North Texas for his highly publicized fight against Mike Tyson at AT&T Stadium on Nov. 15 . We don’t have to wait for that fateful event to feel Paul's presence, though, as he just announced a partnership with “burgers, brats and brews” chainThis collaboration goes back to an Instagram post from last summer in which Paul declared Dog Haus’ hot dogs “the best in the world.”Since then, Paul’s relationship with the restaurant has escalated past your typical brand deal.
“When a once-in-a-generation talent reaches out and says he wants to work with you, you take notice!" Michael Montagano, CEO of Dog Haus, said in a statement to the press."Our relationship with Jake really has very little to do with his celebrity. It’s about his dynamic personality, relentless drive and the fact that he has revolutionized the way we communicate.”Paul’s involvement in Dallas-area Dog Haus shops should prove particularly advantageous.
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