Jeff Bezos climate pledge has more flash than cash

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Jeff Bezos climate pledge has more flash than cash
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Jeff Bezos is finally trying to make his mark on climate change. But it’s a proverbial drop in the bucket for the cause, write AntonyMCurrie and rob_cyran.

Jeff Bezos, founder and chief executive of Amazon.com, wrote in an Instagram post on Feb. 17 that he has set up the Bezos Earth Fund to combat climate change.

He is putting in $10 billion of his own money “to start,” will fund “scientists, activists, NGOs – any effort that offers a real possibility to help protect the natural world.” Bezos intends to start issuing grants in the summer.

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