K-pop has marked a new era of live concerts amid the coronavirus outbreak, with state-of-the-art AR technology and real-time communication.
K-pop has marked a new era of live concerts with state-of-the-art AR technology and
A total of 75,000 tickets were sold at $29.99, according to SM Entertainment."Given that around 10,000 people come to an idol concert each time, it marks 7.5 times the amount of a regular offline concert, demonstrating the immense growth potential as a new concert business," noted the company. In between sets, real-time communication was available. Viewers could write down questions, and SuperM members read out loud the messages on an online chat room. Some fans were even given a chance to ask questions through telecommunication during the show.
SuperM features in its first online-only concert, using both AR technology and fan interactions, April 26, 2020, Seoul, South Korea.
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