Kentucky coach Mark Stoops wants donors frustrated with his team's blowout loss at Georgia to consider upping their NIL efforts to help Kentucky sign better players.
ATHENS, GA - OCTOBER 7: University of Kentucky head coach Mark Stoops during a game between University of Kentucky and University of Georgia at Sanford Stadium on October 7, 2023 in Athens, Georgia. October 10, 2023 at 10:46 am PDT
The Wildcats lost 51-13 to the No. 1 Bulldogs on Saturday night in a performance that was Georgia’s best of the season. The Bulldogs blitzed Kentucky from the start and the game was over once Georgia went up 21-0. Of course, Georgia’s success on the field isn’t all about the money that players receive through sponsorship and endorsements. Georgia coach Kirby Smart was building a machine of a football program before the NCAA allowed players to capitalize on their image rights in the summer of 2021. Georgia’s recruiting classes ranked No. 1 in both 2019 and 2020 according to Rivals and were ranked No. 5 in 2021.
But Stoops does have a point. A wide-ranging and large pool of endorsement money through NIL collectives and local companies willing to do endorsements with players can be a major factor in recruiting. And it’s worth noting that Kentucky’s classes have improved in recent years.
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