Lanvin Names Chinese Actor Cheng Yi Global Brand Ambassador: Details

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Lanvin Names Chinese Actor Cheng Yi Global Brand Ambassador: Details
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The design house has worked with the actor for several years.

house on Wednesday named Chinese actor Cheng Yi its new global brand ambassador, furthering its relationship after working with Yi for several years.

“Cheng Yi is a star of China’s bustling entertainment industry. He is part of a new generation of actors that are redefining contemporary Chinese culture on a global stage,”said in a statement. “With an appreciation for the elegance and contemporary energy of the new Lanvin, Yi is a natural addition to the developing universe of the Maison.” The actor was among a star-studded front row that included the likes of Stefon Diggs, Lisa Rinna, Avril Lavigne, Halsey, Saint Jhn and many others.

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