LinkedIn must face narrowed US lawsuit claiming it overcharged advertisers

Singapore News News

LinkedIn must face narrowed US lawsuit claiming it overcharged advertisers
Singapore Latest News,Singapore Headlines
  • 📰 ChannelNewsAsia
  • ⏱ Reading Time:
  • 28 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 15%
  • Publisher: 66%

:A U.S. judge said Microsoft Corp's LinkedIn must face a lawsuit claiming it inflated the number of people who watched video ads on the networking platform, allowing it to overcharge hundreds of thousands of advertisers.U.S. Magistrate Judge Susan van Keulen, however, on Tuesday dismissed fraud-based claims a

:A U.S. judge said Microsoft Corp's LinkedIn must face a lawsuit claiming it inflated the number of people who watched video ads on the networking platform, allowing it to overcharge hundreds of thousands of advertisers.

But the San Jose, California-based judge let the advertisers pursue claims based on the theory that bot traffic, errant clicks and fraudulent clicks inflated the metrics they relied on when buying LinkedIn ads. LinkedIn said in an email on Wednesday it looked forward to showing the claims lacked merit and said it was"committed to the transparency and integrity of our ads products."

LinkedIn said more than 90per cent of the overcharges were less than US$25, and that it provided credits to virtually all affected advertisers.

We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:

ChannelNewsAsia /  🏆 6. in SG

Singapore Latest News, Singapore Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

Telecom firm Lumen to sell some US business in US$7.5 billion dealTelecom firm Lumen to sell some US business in US$7.5 billion dealREUTERS: Lumen Technologies said on Tuesday it would sell some of its U.S. business, to Apollo Global Management Inc in a deal valued at ...
Read more »

New York is first US city to mandate vaccines for restaurants, gymsNew York is first US city to mandate vaccines for restaurants, gymsNew York will become the first major US city to require proof of vaccination for people attending indoor venues such as restaurants, gyms and shows, under a plan announced by Mayor Bill de Blasio Tuesday.
Read more »

Basketball: NBA star Curry lands second US$200 million contract of career with WarriorsBasketball: NBA star Curry lands second US$200 million contract of career with WarriorsSAN FRANCISCO, California: Stephen Curry has landed the second US$200 million-plus contract of his career, reaching agreement on a US$215 million, ...
Read more »

US says Afghanistan civil war one of many concernsUS says Afghanistan civil war one of many concernsWASHINGTON: The United States said on Tuesday (Aug 3) that one of many concerns about Afghanistan is that it could spiral into civil war. Since ...
Read more »

Hong Kong regulator fines UBS US$1.5 million for compliance breachesHong Kong regulator fines UBS US$1.5 million for compliance breachesSwiss bank UBS was fined HKUS$11.55 million (US$1.5 million) by Hong Kong's securities regulator for failing to disclose its holdings in some ...
Read more »

Thai export group says factory outbreaks may cut August to December exports by US$9bThai export group says factory outbreaks may cut August to December exports by US$9bBANGKOK: Thailand's key exports could decrease by as much as 300 billion baht (US$9 billion) in the remaining months of the year if the spread of ...
Read more »



Render Time: 2025-02-11 12:20:27