LIV Golf is not a a rich kingdom’s folly.
Phil Mickelson tees off on the first hole during day one of the LIV Golf Invitational at The Centurion Club in St Albans, England, in June. onventional wisdom says LIV Golf is a rich kingdom’s folly. But it’s not. It’s a function of basic economics.to golfers than the PGA, that’s not why LIV Golf is here to stay. The PGA has behaved like a stale monopoly for many years.
For golf fans and sponsors, the guaranteed purses offered by LIV Golf have a distinct advantage over the PGA beyond dollars and cents. They know who is going to be playing every tournament. As one top golfersuggested, create 12 to 14 big events a year where the stars are guaranteed to show up, and the tour will look more attractive to sponsors, TV networks and fans.
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