Lucid joins Tesla-led EV price war with discounts on some Air models

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Lucid joins Tesla-led EV price war with discounts on some Air models
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Lucid Group said on Thursday that customers will get a $7,500 credit on buying certain variants of the Air luxury electric car, revving up a price war started by market leader Tesla Inc.The battle has made it much more difficult for money-losing U.S. startups such as Rivian Automotive Inc and Lucid to gra

Lucid Group said on Thursday that customers will get a $7,500 credit on buying certain variants of the Air luxury electric car, revving up a price war started by market leader Tesla Inc.

Ford has also slashed prices of its electric crossover Mustang Mach-E by as much as $5,900 in response to Tesla's price cuts. The company's cars are not eligible for a $7,500 federal tax credit under the Inflation Reduction Act passed in August last year as the price cap for the benefit stands at $55,000. Air Touring retails from $107,400, while the Grand Touring model starts at $138,000.

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