Macquarie Sözlüğü, 'enshittification' kelimesini, özellikle çevrimiçi platformların kalitesinin azalmasıyla birlikte olan düşük kalitedeki hizmet ve ürünlerin 'enshittification' süreciyle tanımlanan 2024 yılı kelimesi olarak seçti. Bu terim, Cory Doctorow tarafından yaratılan, başlangıçta faydalı olan uygulamaların ve platformların, gelir elde etme ihtiyacından kaynaklanan azalma sürecini ifade etmektedir.
- Australia’s quasi-official Macquarie Dictionary has picked “enshittification” as the word of 2024, tapping a growing sense that once-great digital services are bad and getting worse.
The word, coined by writer Cory Doctorow, refers to a process in which apps or digital platforms start off as incredibly useful, but gradually worsen as they seek to make a profit. Mr Doctorow explains enshittification as the reason why Facebook users’ feeds fill up with junk, Google search is loaded with ads and sponsored content, and why Amazon promotes cheap, badly made products no matter what a customer searches for.It was chosen as word of the year by the dictionary’s committee of experts, and was also voted “People’s Choice Winner”.
Enshittification Macquarie Dictionary 2024 Cory Doctorow Çevrimiçi Platformlar Dijital Hizmetler Kalite Azalması
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