Macy's Inc said on Thursday it aimed to save US$400 million to US$550 million annually in the next two to four years, as the department store ...
REUTERS: Macy's Inc said on Thursday it aimed to save US$400 million to US$550 million annually in the next two to four years, as the department store chain cuts back on discounts, sending its shares up 5per cent in mid-day trading.
"We know that some of our customers respond particularly well to coupons while others do not. And so using data and customer analytics, we can become more precise on who we target with promotions and what offers we provide," Price said.
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