Mobile data from 75 cents a day: eSIMs are changing how people stay connected overseas

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Mobile data from 75 cents a day: eSIMs are changing how people stay connected overseas
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The global eSIM user base is predicted to grow to 215 million by 2028.

SINGAPORE – The world of travel connectivity has welcomed a formidable player to the mass market – the embedded SIM card, more commonly known as the eSIM.

Globally, the number of travel eSIM users is projected to increase from 40 million in 2024 to more than 215 million by 2028, according to a study by Britain-based research company Juniper Research, released in April. Marketing executive Muhammad Edrie Rizwan, 29, has been purchasing travel eSIMs from both e-commerce platform Shopee and travel booking app Trip.com since 2021. He says the digital product saves time and is simple to set up.

“Back then, not many phone models were eSIM-compatible and not everyone understood how to use it. Given the rise in its use in recent months, we can see that people are becoming more receptive to using the product.” Mr Dennis Lee, Eskimo’s founder and chief executive, says that convenience and cost-effectiveness are the two key drivers behind the exponential growth of eSIMs.

On the Trip.com app, where he buys eSIMs from, travel eSIMs for Malaysia start at 81 cents a day for 500MB of data. On Klook, similar options for Malaysia data coverage start at 75 cents a day. Mobile activities like e-mail use can consume around 50MB of data an hour, as opposed to streaming videos on YouTube, which can consume 500MB an hour. PHOTO: AIRALO

Once installed, the eSIM will activate when it connects to the local network of the country you are travelling to, kick-starting its period of validity. Klook’s Ms Seah advises travellers to consider their connectivity needs and have an idea of how long they intend to use an eSIM before purchasing one.DIY glamping from $14: Car enthusiasts head to Malaysia to camp in style and comfortEven though eSIMs became popular among travellers only in recent years, the technology is said to have emerged in the tech market at least 14 years ago.

If your travel eSIM is manufactured in China, you may not be able to access social media platforms like TikTok once it is activated. PHOTO: ST FILE “We can expect to see an increase in industry-use case trials for 5G NTN in the coming years, perhaps in the maritime sector first,” says Dr Pei.

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