Money, power and data: Inside Trump's re-election machine

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Money, power and data: Inside Trump's re-election machine
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Money, power and data: Inside President Trump's re-election machine

Chat with us in Facebook Messenger. Find out what's happening in the world as it unfolds.The walls aren't lined with an eclectic assortment of Trump swag and fan mail. There is no"wall of shame" exhibiting pictures of vanquished rivals. Staffers work at desks and in sleek, glass-doored offices rather than huddled behind plastic folding tables surrounded by unpainted dry wall.

Meet Trump's 2020 campaign chairman 01:04 To win, it's crucial that Parscale mobilizes Trump's avid core of supporters. The campaign is already turning its attention to addressing Rust Belt warning signs, with Trump planning to rally supporters in Michigan next week. It will be the 56th rally of his presidency, a staple of Trump's campaign style that will remain central to his 2020 effort.

Trump slams Beto O'Rourke's march against border wall 01:14 While Parscale's height might give him an edge in the eyes of Trump, who famously likes to surround himself with tall people, it's not the reason he has his current job. The unconventional selection was borne largely out of Parscale's close relationship with the President's family, namely Eric Trump and Jared Kushner. Eric initially hired Parscale in 2011 to build websites for the Trump Organization.

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