Real risks are a bigger threat to Peloton than fake ones, says TheRealLSL.
Sarah Jessica Parker reacts at the red carpet premiere of the 'Sex and The City' sequel, 'And Just Like That' in New York City, U.S. December 8, 2021.had an image problem. The at-home workout company’s shares dropped more than 15% last week after a famous character in the “Sex and the City” spinoff series dropped dead after a class. Peloton said the plot twist surprised it too, but the company remains more vulnerable to collapsing demand than collapsing customers.
Peloton shares have lost nearly two-thirds of their value in the past year. Even before the fictional Mr Big met his end, the stock was batteredafter CEO John Foley said he underestimated how easing Covid-19 trends would affect business.
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