Music Moguls of the Year: Beyoncé and Jay-Z Make Records and Break Them S_C_
“Damn, look at us now … we came, and we saw, and we conquered it all,” the music industry’s ultimate power couple proselytize on “LoveHappy,” the song that caps their 2018 Grammy-winning album, “Everything Is Love.” A more fitting title might have been “Everything Is Money,” because the collection was also an ode to the Carters’ combined wealth.
While Beyoncé and Jay-Z have problems just like every married couple, no other husband-and-wife team has mined its relationship woes for a musical trilogy , adding to an already formidable nest egg in the process. Clearly, things have changed since 2003’s “Crazy in Love,” the pair’s first collaboration, which features a video shot on the grimy streets of downtown L.A. Last year, they shut down the Louvre to film the clip for “Apeshit,” an apt symbol for just how far the Carters have come.
Among the innumerable things that extreme wealth affords is the freedom for Jay-Z to throw shade at the likes of the commander in chief and the Recording Academy . Beyoncé, too, has been inspired to dis, taking a swipe at Spotify The Carters even have their own streaming service,, of which Jay is the primary owner, but both have stakes.
Jay-Z, meanwhile, has bolstered his fortune through liquor ; real estate ; an art collection valued at d $70 million ; the sports and entertainment management frm Roc Nation ; and stakes in companies such as Uber. And while he has taken shots for his recently announced controversial partnership with the NFL , a social-change element is built into the deal, along with a check for an undisclosed but doubtless enormous amount.
On top of their individual solo tours, the Carters’ two international treks together — “On the Run” in 2014 and last year’s “OTR II” — made a combined total of more than $350 million, proving that the popularity of these married moguls continues to grow along with the size of their family. As Beyoncé puts it on the song “Boss”: “My great-great-grandchildren already rich / That’s a lot of brown children on your Forbes list.
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