Musk's Twitter Takeover: Citroën Is Concerned, GM Pauses Advertising via insideevs.com
Another automaker that has reacted to the news of Elon Musk finalizing the Twitter acquisition deal ison October 28 that it is suspending its advertising on Twitter following Musk's takeover of the social media platform.
GM said it is"pausing" advertising as it evaluates Twitter's new direction, although it will continue to use the platform to interact with customers. "We are engaging with Twitter to understand the direction of the platform under their new ownership. As is normal course of business with a significant change in a media platform, we have temporarily paused our paid advertising. Our customer care interactions on Twitter will continue."
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