Nestle starts selling Starbucks-branded coffee in China

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Nestle starts selling Starbucks-branded coffee in China
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Food giant Nestle on Thursday started selling Starbucks-branded coffee in mainla...

“We believe China is the most exciting market in general but especially for coffee because... per capita cup consumption is quite low as compared to Asia,” said Rashid Aleem Qureshi, Nestle’s chief executive officer for the Greater China region.

Nestle’s move comes as the Swiss company experienced a slower first-half growth in China, its second-largest market, where other categories like mainstream baby foods have struggled compared to pricier options.

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