Starbucks’ new CEO Laxman Narasimhan says he plans to work a half-day shift once a month in one of the company’s stores in an effort to stay close to its culture and customers.
FILE - Incoming CEO Laxman Narasimhan speaks during Starbucks Investor Day 2022, Sept. 13, 2022, in Seattle.
“I felt it was very important to start as a barista. I wanted to really understand what they do and how they do it,” Narasimhan said in comments emailed to The Associated Press. “I’ve loved and learned so much about the retail experience from working in our stores, and can now make an excellent French press if I do say so myself.”
“My immersion provided me with exposure to every aspect of Starbucks business, culture, and brand,” he said. “Together, we have acknowledged the opportunity for a refounding of Starbucks.” Another shareholder proposal would require Starbucks to commission a third-party assessment of its commitment to workers’ collective-bargaining rights. That proposal came amid an ongoing unionization movement that Starbucks opposes.At least 293 of Starbucks’ 9,000 company-owned U.S. stores have voted to unionize since late 2021. Workers have begun bargaining with the company but so far no store has reached agreement on a new contract.
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