Pinterest Inc users searching for vaccine-related information will be shown resu...
- Pinterest Inc users searching for vaccine-related information will be shown results from leading public health groups, in an effort to combat health misinformation on the site, the social media company said in a blog post on Wednesday.
Pinterest said a search for “measles,” “vaccine safety” and other related health terms now would return results from organizations including the World Health Organization , the U.S. Centers for Disease Control and Prevention , the American Academy of Pediatrics and the WHO-established Vaccine Safety Net .
The World Health Organization said the reluctance or refusal to vaccinate was one of 10 threats to global health in 2019, citing the resurgence of diseases such as measles. In March, Facebook Inc said it would reduce the rankings of groups and pages that spread misinformation about vaccines and would reject ads that spread false information about vaccines. It also said it would stop recommending this content on Instagram’s Explore page.
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