Review | Simone Giertz won’t teach you how to build a robot. But you’ll keep coming back to her channel, anyway.

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Review | Simone Giertz won’t teach you how to build a robot. But you’ll keep coming back to her channel, anyway.
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Review: Simone Giertz's useless robots don't really serve a purpose. But her videos do.

Simone Giertz with one of her many robots. By Thomas Johnson Thomas Johnson Audience editor in Sports Email Bio Follow Audience editor March 13 at 12:00 PM Imagine: A drone that can carry your baby. A robot that serves you a cold beer after a hard day of work. YouTuber Simone Giertz has built real-life robots from a Jetsons-esque future.

By setting out to build ostensibly flawed robots, Giertz removes the scariest outcome in any creative endeavor: failure. Giertz captures the moments when her robots are technically fulfilling their purposes, but often with unintended clumsiness. The seven-second clip of Giertz sitting expressionless as her lipstick robot furiously scribbles across her face is not just a hilarious juxtaposition, but it perfectly encapsulates how her inventions simultaneously fail and succeed.

Profanity-laced humor is a constant ingredient in her videos, whether she’s building robots, following her own astronaut training program, or explaining to her fans how some of those jokes caused her to lose sponsors. The tone fits the platform, and she has the freedom to crack jokes that mainstream science show hosts can’t.

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