RJ Scaringe took to X (Twitter), saying he was overwhelmed by the wonderful response to the R2, R3, and R3X.
Predictably, Rivian’s R2 is already racking up reservations. Rivian’s CEO RJ Scaringe took to X to announce that Rivian had more than 68,000 reservations for the R2. Considering that it’s $100 to reserve an R2, that’s a cool $6.8 million generated for the brand in less than 24 hours. Get Fully Charged The Rivian R2 is very important The Rivian R2 may have been overshadowed by the R3 and R3X, but its $45,000 base price and smaller form factor still have proven to be important to EV buyers.
Other big EV projects like the Ford F-150 Lightning or Tesla Cybertruck had very impressive pre-order numbers, but when it came time to convert those orders to actual trucks on the road, quite a few potential buyers pulled their reservation money back and opted not to buy. Part of that was no doubt related to the ease of placing a reservation that doesn’t necessarily have to be followed through, but a lot of it had to do with failed promises of the brands that made the respective vehicles.
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