S$20 for a roll of film: Why people are still turning to analogue photography despite rising prices

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S$20 for a roll of film: Why people are still turning to analogue photography despite rising prices
Singapore Latest News,Singapore Headlines
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Shop owners say customers are in their 30s or younger, and that interest in film spiked around four years ago.

SINGAPORE: As a teenager, Ms Trisha Lim gave up on film photography because the hobby was too expensive on her student’s budget.

“I’m kind of hoarding what I have left, and I don’t know if I’ll even continue cause it’s really expensive." One of the cheaper films on the market, the Kodak ColorPlus 200 35mm, now costs between S$11 to S$18, checks by CNA found. Mr Ken Ng, co-owner of Joo Ann Foh Colour Service, said the vibrance of digital colours on mobile phones is too much for some of his customers.Young adults who spoke to CNA also said film photography makes them more intentional about the pictures they take.

Even if spare parts are available now, it might make more sense to keep them on hand for repairs rather than using them to make a new machine, he said. "We are aware that customers face some difficulties purchasing our films in Singapore and we will continue our efforts to meet their needs," the company said. It attributed the price increases to a sharp increase in the cost of raw materials for film production.

Late last year, the shop started limiting customers to five rolls for certain types of film, to ensure enough stock for regular customers. They later tightened the limit further to three rolls.

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