The company's chief marketing officer and head of media and planning were among the top execs who have left.
Samsung Electronics America, one of the world's biggest marketers, has fired most of its US marketing staff following an audit over gifting practices, according to two people familiar with the situation.
Samsung provided a statement that read:"Recently, organization changes have been made to our marketing division. We have a strong management team in the U.S. who remains focused on continuing to provide our customers in North America with the products and experiences they have come to expect of the Samsung brand."
Another higher-up who left was Jay Altschuler, who was head of media and planning and who was hired away from Unilever in 2015. It's unclear if their departures are directly related to the marketing staff cuts.
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