Starbucks Opens Four-Story Fully-Immersive Premium Coffee Experience in Tokyo

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Starbucks Opens Four-Story Fully-Immersive Premium Coffee Experience in Tokyo
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Starbucks opens four-storey fully-immersive premium coffee experience in Tokyo.

Customers can enjoy more than 100 unique coffee and tea beverages and merchandise exclusively available at the enchanting Reserve Roastery Tokyo

Today, Starbucks celebrates the opening of the Starbucks Reserve® Roastery Tokyo, a four-story tribute to premium coffee quality, innovation and human connection. This will be the fifth Roastery globally, opening to the public on Thursday, February 28, at 7 a.m. JST, reaffirming the company’s 23-year commitment to Japan. The Roastery pays tribute to the important role that Starbucks Japan has played in shaping the foundation of the Company’s international growth.

Takafumi Minaguchi, ceo, Starbucks Japan, added, “The Roastery will amplify and inspire coffee passion across all Starbucks stores, and will serve as a catalyst for a new wave of growth centered on the customer experience and passion for coffee and service.

Story continuesThroughout the Roastery, local craftsmen and women were brought together to incorporate their expertise and traditional craft into the design elements. The wood-tiled ceiling was inspired by the art of origami, providing a stunning visual experience. The light and airy space carries the lightwood used on the exterior to the inside, giving the experience an enchanting aura.

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